Was sind geeignete Stationen?/en: Unterschied zwischen den Versionen

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In the first few weeks [[KASIMIR – Dein Lastenrad|KASIMIR]] has caused so much attention in Cologne that suppliers of new stations have contacted themselves and we therefore only had to search occasionally for stations.
In the first few weeks [[KASIMIR – Dein Lastenrad|KASIMIR]] has caused so much attention in Cologne that suppliers of new stations have contacted themselves and we therefore only had to search occasionally for stations.


''<br />Argumente, um eine Station für das Projekt zu gewinnen, könnten sein:
''<br />Arguments to win a station for the project could be:
* neue Kund*innen gewinnen
* acquire new customers
* neue Leute kennenlernen
* meet new people
* Anlass, zu kommunizieren
* Occasion to communicate
* Möglichkeit, für eigene Organisation werben
* Possibility to promote your own organisation
* Aufmerksamkeit und Community des Lastenradprojekts nutzen
* Use the attention and community of the cargo bike project


<br />Folgende Standortfaktoren erachten wir bei der Auswahl einer Station als zentral:
<br />We consider the following location factors to be of central importance when selecting a station:
* zentral im Zielgebiet, damit Nutzer*innen keine weiten Wege zur Abholung zurücklegen müssen
* Centrally located in the target area, so that users do not have to travel long
* Sichtbarkeit der [[Exkurs: Lastenrad-Parkplätze|Lastenrad-Parkplätze]]
* distances to pick up their items
* Öffnungszeiten
* Visibility of cargo bike parking lots
* zeitliche Ressourcen
* Opening hours
* Größe des Teams und gutes Wissensmanagement
* Temporal resources
* Zielgruppenüberschneidung
* Size of the team and good knowledge management
* Serviceorientierung
* Target group overlap
* Motivation und Eigeninteresse (niemanden überreden,mitzumachen)
* Service orientation
* Motivation and self-interest (never persuade anyone to participate)
{{ADFC Supported}}
{{ADFC Supported}}

Aktuelle Version vom 20. Mai 2020, 11:34 Uhr

Stations are an important building block in the project. The stations are suitable for cafés, shops that have their own transport purposes, such as retail stores, building and beverage markets or wine shops, offices, social facilities, private individuals, etc. Since they either benefit directly from renting a bicycle (e. g. cafés can attract new customers) or simply want to rent a bicycle for a certain period of time, station acquisition is not that difficult.

Velogold (2).jpg

In the first few weeks KASIMIR has caused so much attention in Cologne that suppliers of new stations have contacted themselves and we therefore only had to search occasionally for stations.


Arguments to win a station for the project could be:

  • acquire new customers
  • meet new people
  • Occasion to communicate
  • Possibility to promote your own organisation
  • Use the attention and community of the cargo bike project


We consider the following location factors to be of central importance when selecting a station:

  • Centrally located in the target area, so that users do not have to travel long
  • distances to pick up their items
  • Visibility of cargo bike parking lots
  • Opening hours
  • Temporal resources
  • Size of the team and good knowledge management
  • Target group overlap
  • Service orientation
  • Motivation and self-interest (never persuade anyone to participate)



ADFC

Die Erstellung und Redaktion dieser Inhalte wurden unterstützt durch:

ADFC Allgemeiner Deutscher Fahrrad-Club e. V.

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